Event GITS Expert Talks: Commercial Budgeting in Uncertainty: Key to Prepare for 2021

GITS Expert Talks: Commercial Budgeting in Uncertainty: Key to Prepare for 2021

Preparing the year 2021 budget will be challenging for most companies given the unprecedented situation of pandemic. We have faced 2020 with great conservatism as Gartner reported that 44% of CMOs did midyear budget cuts. Focusing more on the short-term need of cash-flow by cutting marketing activity, media buying and digital expense. 


In other side, at previous GITS Expert Talks, we’ve also discussed that sales budget for customer loyalty should still be prioritized in time of pandemic to ensure the sales result. However, we still cannot forget that we still in rapid uncertainty market condition

So, how should we plan our commercial budget for 2021? 

Let’s find out at GITS Expert Talks vol. 9 webinar with Novita Kwee, CFO and Finance & HR Director PT ABC President Indonesia. With her 20+ years of experience in Finance at FMCG and pharma companies, we will discuss about:

  • 2021 financial landscape
  • Normal Commercial budgeting
  • Tips for Commercial budgeting during uncertainty.

This webinar is suitable for:

  • Business Leader and owner
  • CXO, Finance, Marketing, and Sales Leader
  • FMCG/pharma practitioner
  • Business & Management Students

Join us at

Wednesday, 14 October 2020
07.30 PM – 09.00 PM

Let’s register now at this form below!





    Note: Link for webinar will be sent to your email.


    About GITS.ID

    GITS.ID provides IT solution for your company. Our clients are various, such as Danone and Toyota. Some of our applications can be seen at gits.id/portfolio .

    Follow GITS.ID social medias to not missed fab next events! Instagram @gitsindonesia and LinkedIn GITS Indonesia .

    LEAVE A REPLY

    Please enter your comment!
    Please enter your name here

    More articles

    Latest article

    GITS Tech and Impact Festival – Webinar Series about Tech Impact in Health, Social, and Education

    GITS Tech and Impact Festival is a series of webinars in order to provide an integrated view of the upcoming and major...

    GITS Course: Google Cloud Platform Fundamental – Core Infrastructure

    Join our online course about Google Cloud Platform Fundamental: Core Infrastructure! At September 16th-17th 2021 After...

    Perbandingan Private dan Public Cloud

    Layanan cloud beranekaragam. Ada yang bernama private cloud, ada juga yang bernama public cloud. Sayangnya inovasi cloud seringkali menimbulkan kebingungan. Perusahaan sering...

    SAP Hybrid Cloud, Solusi untuk Perusahaan

    Pemakaian layanan cloud terbagi dalam bentuk publik dan privat. Kedua layanan tersebut memiliki karakteristik yang berbeda, sehingga perusahaan seringkali bingung untuk mengoperasikan...

    Cloud-based Networking di Perusahaan

    Membangun cloud networking sudah tren di kalangan perusahaan. Dengan jaringan cloud yang kuat, perusahaan dapat memberikan pelayanan yang maksimal kepada klien dan...